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4. **Expand effectively on Hungarian e‑commerce. Sell at Olcsóbbat.hu**
# **Expand effectively on Hungarian e‑commerce. Sell at Olcsóbbat.hu**
[  Lukáš Horák ](https://www.mergado.com/blog/lukas-horak) [Expansion with Mergado](https://www.mergado.com/category/expansion-with-mergado)
17. 2. 2021
3 minutes read
Are you looking for **as many channels as possible to advertise goods in Hungary**? Keep in mind that its shopping engine environment offers **more options** than just selling through [Árukereső](https://www.mergado.com/blog/advertise-on-arukereso) and [Árgep](https://www.mergado.com/blog/where-to-advertise-in-hungary-take-advantage-of-the-growing-popularity-of-argephu). Olcsóbbat has large popularity and a long tradition too.
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1. —
Are you looking for **as many channels as possible to advertise goods in Hungary**? Keep in mind that its shopping engine environment offers **more options** than just selling through [Árukereső](https://www.mergado.com/blog/advertise-on-arukereso) and [Árgep](https://www.mergado.com/blog/where-to-advertise-in-hungary-take-advantage-of-the-growing-popularity-of-argephu). Olcsóbbat has large popularity and a long tradition too. Let’s take a closer look at it.
## Olcsóbbat offers a robust competitive environment and a sophisticated web
[Olcsóbbat](https://www.olcsobbat.hu/) has been providing its services in Hungary **since 2005**. According to data from its website, **5792 online stores currently advertise over four million products** there. Its average monthly traffic reaches about [650,000 users](https://www.similarweb.com/website/olcsobbat.hu/). Traditionally, it focuses on products from the *Electronics* and *Household* category.
Olcsóbbat has sophisticated web pages that describe all its features and benefits well. However, his entire website is **only in Hungarian**. To make the most of its potential, we recommend **working with a native speaker**.
Read **more tips** here:
- [Get more customers in Hungary. Using contactless shipping and payment methods](https://www.mergado.com/blog/hungary-contactless-shipping-and-payments)
[  ](https://www.mergado.com/sites/default/files/perm/paragraph-image/1-rozhrani-olcsobbat.png)
### How Olcsóbbat.hu works for online stores
- ### General options
- Products advertised on Olcsóbbat are also **automatically displayed** on the [Kirakat.hu](https://www.kirakat.hu/) site.
- In addition to comparing goods, it offers [comparisons of banking products](https://kalkulator.olcsobbat.hu/).
- On the [Vásárlási tanácsok](https://www.olcsobbat.hu/vasarlasi_tanacsok/) (Shopping Tips) page, it publishes **tips** on what goods users can choose.
- It provides **news and information** through its [blog](https://blog.olcsobbat.hu/).
- It’s a [Google CSS Partner](https://comparisonshoppingpartners.withgoogle.com/partner/olcsobbat-inventurio-zrt/) — so your ad can **appear on Google search**.
- ### Connection
- **Registration:**
- Stores upload products **via** [XML](https://www.mergado.com/tag/xml-feed) **or** [CSV](https://www.mergado.com/tag/csv) **feed**.
- It is updated **once a day**.
- Olcsóbbat [does not have its specification](https://partnerportal.olcsobbat.hu/static/productlist_upload). It accepts **formats of other engines**, such as Árukereső.hu or Heureka. **Mergado provides options for converting them**.
- XML files must be UTF‑8 **encoded**, CSV requires UTF‑8 or ISO-8859 – 2
- The site **does not accept HTML codes**. You must provide text information in Plain Text format.
- Product lists are **based on item IDs**.
- ### Payments
- Stores **pay per click** on their webshop.
- Cost-per-click is **between Ft 10 — 25**.
- ### Product card
The Olcsóbbat.hu product card is very **similar** to the [Árukereső](https://www.mergado.com/channel/arukereso).
- **A customer will find here:**
- online store offers
- product description
- reviews
- counseling
- **He can filter whether stores:**
- have a Verified Store certificate
- offer free shipping
- offer shipping via [Foxpost](https://foxpost.hu/en/home) boxes
##### *Olcsóbbat product card. Source: Olcsóbbat.hu*
- ### Product highlighting
- Online stores have the option to “highlight” their goods **right on the listing page**, i. e. on the category entry page. Other relevant products are displayed below this menu.
##### *Category landing page. Source: Olcsóbbat.hu*
- Another possibility to make goods more visible is **on the product card**. You can display offers from the *Highlighted Products* service (Kiemelt ajánlatok) here, then *Other offers* (További ajánlatok) below.
- Olcsóbbat determines the highlighting of goods **according to the** [bidding](https://www.mergado.com/tag/bidding) of the participating online stores.
##### *Highlighting products on the Olcsóbbat product card. Source: Olcsóbbat.hu*
- ### Banners
You can also use **your own advertising banners** on Olcsóbbat.
##### *Options for placing banners on Olcsóbbat. Source: Olcsóbbat.hu*
- ### Verified shop
Olcsóbbat offers to participate in the **Megbízható bolt kutatás** (Survey of Verified Stores) program. To obtain this certificate, your shop must **provide the option to verify** that he meets all the necessary [criteria](https://www.olcsobbat.hu/olcsobbat_megbizhato_bolt_kutatas/#):
- website clarity
- providing information on data protection
- general information (prices, shipping, etc.)
- information on the payment process
- information on the refunding or returning the goods
- quality shipping and offer of courier services
- flexibility of required data integration
##### *Verified shop Olcsóbbat. Source: Olcsóbbat.hu*
- ### Vélemény program
This is **a way to increase the credibility** of the business. You will save the code on the store (ask for it at [boltok@olcsobbat.hu](http://boltok@olcsobbat.hu)), with which you will automatically send **a satisfaction questionnaire**.
### With Mergado you set up advertising for Olcsóbbat yourself
Are you considering expanding to the Hungarian online market? With [Mergado](https://www.mergado.com/get-started), you can **use** the formats that you already use and **convert** **them** to the ones you need. With our virtual administrator, you can **automatically** **manage** data feeds. In Mergado, you will be able to manage e‑shop advertising yourself. It will **speed** **up** daily marketing tasks and **save** **costs** for the work of programmers.
[](http://app.mergado.com/)
Olcsóbbat offers another advantageous way to make goods more visible to customers. You want to advertise in [Germany](https://www.mergado.com/blog/sustainability-german-ecommerce) or [Croatia](https://www.mergado.com/blog/expansion-croatia-2020)? With Mergado, you can do it **comfortably from one place**.
### **Read more:**
[ 
### What should a proper client context look like for performance specialists?
](https://www.mergado.com/blog/master-prompt-eshopy-b2c)
[ 
### How Feed Optimization Unlocked Meta Ads Performance without Increasing Ad Spend
](https://www.mergado.com/blog/feed-optimization-for-meta-ads)
[ 
### How to Sell Successfully on idealo
](https://www.mergado.com/blog/successful-sale-on-idealo)
[  ](https://www.mergado.com/blog/lukas-horak)### [ Lukáš Horák ](https://www.mergado.com/blog/lukas-horak)
Lukáš takes care of most of the Czech and English communication in Mergado. Through blogs, e‑mail, and social networks, he regularly supplies readers with e‑commerce news and news and tips from Mergado. In his time off, he enjoys simple things like badminton, digging the hidden gems of the 80’s, and seafood served with red wine.
## What you *might be interested in next*
[ 
### Expansion of your online store to Adriatic? Nothing complicated with Ceneje marketplace
](https://www.mergado.com/blog/adriatic-expansion)
[ 
### With Geizhals, you can advertise in several European markets
](https://www.mergado.com/blog/introducing-geizhals)
[ 
### How to manage prices on comparison engines? We have tips not only for Polish e‑commerce
](https://www.mergado.com/blog/dealavo-price-management)
## Don’t miss *anything*
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