Mergado Pack

Together with the developers, we work on connecting MERGADO with frequently used online store platforms. In addition to the module for PrestaShop and Magento, we also offer marketing modules for WooCommerce (WordPress) and OpenCart. MERGADO Packs are tools that make it easier to advertise on the comparison engines by generating a universal feed or implementing conversion tracking. They will help you create better XML data files, report conversions to Google Shopping, Glami, Facebook and many other features. And most importantly: they are free!

Articles on using MERGADO Pack:

Creation and optimization of Google Shopping feed for your online store on WooCommerce

In the ImperialMedia advertising and digital agency, we have been creating online stores and follow-up marketing for several years. One of the effective ways of promotion is advertising products on Google Shopping. However, in order to advertise products on this channel, we need to create a properly structured XML feed with as much detailed product information as possible.

| 13 minutes read

Introducing the new Mergado Pack version. What does it offer to WooCommerce online stores?

The Mergado Pack plugin got enriched with further improvements. The settings and lists of feeds have gained a clearer arrangement. Another new feature is an automatic number of generated product recommendations. Let’s take a look at what the third version of the Pack is about.

| 4 minutes read

Master the dynamic remarketing of Google Ads with a non-e-commerce website using Mergado Pack and Google Web Designer

For sectors outside online stores, setting up dynamic remarketing requires technical adjustments on the web, preparation of your feed, and also a dynamic banner that will display information from the prepared feed. You will learn how to prepare it all in the case study by PPC specialist Hana Kobzová.

| 5 minutes read

Take advantage of the Árukereső Trusted Shop function on WooCommerce and PrestaShop

Do you sell through WooCommerce or PrestaShop on the Hungarian comparison engine Árukereső? Join the customer review gathering program here. It will give you a better insight into how to improve your advertising. If you use th Mergado Pack, you can easily activate the Trusted Shop function.

| 3 minutes read

Make discounted products visible on Google Shopping and dynamic remarketing

Do you want to display discounted goods in front of shoppers? In Google Shopping and dynamic remarketing, prices in action show discount tags. In this article, we bring you instructions on how to display the current price in the product description together with the crossed-out original price.

| 2 minutes read

Improve your store on WooCommerce and PrestaShop with new features in Mergado Pack

In recent weeks, we released version 2.4 for the WooCommerce and PrestaShop platforms. They improve several features for the Heureka Verified by Customers widget or the option to automatically send refunds to Google Analytics.

| 2 minutes read

View GA statistics of a multi-currency store on PrestaShop with currencyCode

Although your store on PrestaShop supports the possibility of a payment in several different currencies, the statistics on orders in Google Analytics are displayed for only one of them and are therefore not correct. So how do you arrange to provide the most accurate information possible? Use currencyCode. We’ll show you how.

| 3 minutes read

Set up VAT in WooCommerce for foreign countries

Are you starting to run an online store on the WooCommerce platform? When pricing, pay close attention to VAT settings, if you sell in foreign markets. Take a look at how to handle this task with the Mergado Pack.

| 3 minutes read

Enter the global market with the Kelkoo Group search engine

Are you considering advertising on the Kelkoo Group search engine? The European pioneer among product comparison sites will bring products of your online store closer to shoppers in 26 countries around the world. Advertise your products on Kelkoo.

| 2 minutes read

Everything you need to know about running an online store on WooCommerce: Analytics and Advertising Systems

In addition to the basic settings, a store must also ensure its visibility among other brands. Therefore, choose a suitable advertising system when creating it. Together with carefully set analytics, you will attract potential buyers better than other stores. Take a look at our tips and ensure a flawless launch of your online store.

| 3 minutes read

Online Store Solutions and Platforms