Almost everyone knows that on Meta, creative is one of the most important aspects of advertising. Companies experiment with new formats, memes, reactions to current trends, clickbait banners, and even controversial videos. It could be said that creativity in ads on this platform comes in all colors.Despite this, there is one important and for e‑commerce almost indispensable ad format that is rarely worked with visually: dynamic product ads.

Migrating an e‑commerce store between platforms is no simple task. In this case study, we will show how we used Mergado to fully migrate the e‑shop dykka.com from Shoptet to Shopify – including products, categories, customers, reviews, and content. You will learn about the tools and methods we used, the challenges we faced, and how we ensured a 100% successful data import.

If you want to add Malfini to your list of suppliers, we have a simple guide on how to get their products into your online store without unnecessary hassle. We’ll show you how to do it using the Mergado Editor  – and we’ll cover the three most popular platforms: Shoptet, WooCommerce, and Shopify.

One campaign, all channels. That’s how Performance Max (PMax) works — a modern type of campaign in Google Ads that relies on automation and machine learning. But for this smart machine to deliver results, it needs quality input.In this article, we’ll take a look at how PMax works and how to feed it so that it rewards you with truly solid performance.