What is Biano

Biano is a specialized comparison engine in the Housing category, which currently operates in the Czech Republic, Slovakia, Hungary, Romania, the Netherlands, and Brazil. In addition to offering furniture, accessories, and decorations, it provides advice and tips in the form of a gallery of realizations by interior designers and architects, together with the opportunity to buy selected products.

How can Mergado help you with advertising on Biano?

Mergado is a feed marketing tool with which you can set up advertising in bulk and automatically for many comparison engines, including Biano.

  • Mergado offers complete support for 6 Biano formats.
  • We offer a Feed audit.
  • Do you use or want to use some e-commerce platforms for advertising on Biano? Connect them conveniently with Mergado using the Mergado Pack.
  • You can bulk edit images that are pivotal for comparison engines in the Feed Image Editor app.
  • Automate pricing on your store and eliminate the need to manually revalue goods with the Pricing Fox application.

How to advertise on Biano? 

Any store which offers suitable goods can. At Biano, you pay for a click from the comparison engine to your online store. The cost-per-click varies on the category you sell in and the device from which customers click through to your store.

Biano does not have its feed specification. It accepts any feed specification of other comparison engines, e. g. Google product feed,,, Árukereső.hu.

The data source is traditional XML imports. They can be in the format of e. g. Google product feed,,, Árukereső.hu.

The file should be saved at the URL from which Biano will download it.

Articles on advertising with Biano