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  1. Home
  2. Mergado Blog
  3. Zaufane.pl

Zaufane.pl

What is Zaufane.pl

Zaufane.pl offers a SaaS solution for collecting online store ratings and product reviews. They display reviews using “gold stars” in text and product ads on Google and Microsoft Ads and in organic search results.

Why use Zaufane.pl

  • The service allows you to capture, process and publish authentic customer reviews of products and businesses, which can increase sales by up to 15 %.
  • By displaying customer reviews, you can keep customers on the website longer, which can increase conversions by up to 380 %.
  • It modernizes reviews in 26 languages.
  • It displays current reviews collected from various sources on the website and in Google/​ Microsoft Ads.
  • It is an official Google partner and their services are compliant with the European Omnibus Directive.

How can MERGADO help you connect to Zaufane.pl?

MERGADO is a feed marketing tool that allows you to set up in bulk and automated advertising for many advertising systems, including Zaufane.pl.

Mergado with a 30-day free trial
  • optimize your feed by yourself and save the cost for the developer’s time
  • full access to all features already in the trial version
Try Mergado for free

How to prepare data for Zaufane.pl

    • product feed
      • The product feed is used to upload basic information about your products to the Zaufane.pl system. Thanks to this, the service will be able to receive reviews on specific products.
      • You can easily prepare the product feed for Zaufane.pl in MERGADO.
    • order information
      • According to the order information, the service will find out what product the customer has bought, pull the product information from the product feed and then contact the customer with a call to create a review.
      • Order information is not sent through MERGADO, but directly to Zaufane.pl.
  • From your product feed in any format, prepare an XML feed in Zaufane.pl format and send them the output URL of the new feed.

    • feed format is XML 
    • is based on Google specification 
    • 8 elements are required 
      • product ID, product name, canonical link, image link, GTIN, MPN, brand, Google Product Category 
    • other elements are hidden, not needed

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