To make your advertising on product search engines successful, you must have an XML feed set up according to their required specifications. You no longer have to hire a programmer to make these modifications. With Mergado, you can set up advertising campaigns for your online store yourself. How does this tool work? This short article will introduce you to it.
How Mergado works
Mergado is a smart intermediary between your online store and product search engines. It regularly downloads XML files with information about your goods, which it then processes and prepares the output data for download by product search engines. Mergado works online without interfering with your store, and it provides you with many advanced functions with a few clicks. It currently supports 400 advertising systems in 41 countries.