CSV and marketing

CSV is a file format for exchanging spreadsheet data. Mergado and its apps offer value exports to create clear lists of products that are currently being handled.

Articles on CSV format:

Automated B2B campaigns at Google Ads

Automatization is currently a hot topic and it’s an absolute must, too. Especially within Google Ads, as the platform itself suggests the automatization via its smart bidding campaigns. Most of the manuals and methods are written for e‑shop purposes. Although we may optimize the campaigns via automated processes in B2B marketing, too.

| 8 minutes read

Do you need to edit problematic feeds? It’s easy with the Blending Bull app

Do you struggle with unusual data file formats when advertising? Or do you make simple edits and don’t want to buy an expensive editor? Take advantage of the new version of the Blending Bull app, which has been enriched with functions for editing XML and CSV feeds.

| 2 minutes read

Apps for bidding, image marketing and more

Transfer settings and data from one export to another in Mergado

Do you want to transfer already created queries and rules in one export to another in Mergado. Or be able to create a new export from the output URL of another export? All this is possible in our tool.

| 5 minutes read

How to use Mergado

Manage to advertise centrally using configuration CSVs

Learn a new way to set up advertising in Mergado automatically and in bulk. Ever since we introduced the rule for importing data from CSV files, you can edit specific parts of your advertising from one place by creating configuration CSVs.

| 3 minutes read

How to use Mergado

Display only hidden products in Mergado as needed

Recently, one of our users turned to our support to help him display only those products that are hidden in output in Mergado. This question has a simple solution that could be useful to other marketers or online store owners. That’s why we’ve written a short guide for you.

| 2 minutes read

How to use Mergado

Edit products in bulk using rules in Mergado

Mergado’s automation of advertising is largely based on using rules and applying them to products in the feed. You can apply rules to all products, or use them in combination with queries to determine which rule will apply to particular items. This article introduces the latest and most used rules in Mergado.

| 2 minutes read

Keep the values in the elements as needed with the Data File Import rule

Our support helps daily set up Mergado for e‑shoppers and agencies that manage to advertise large clients. Some time ago, we received an interesting question on how to keep the price in the wholesaler’s output feed, even if it changes for the year as part of setting up discounts for individual retail customers.

| 2 minutes read

How to use Mergado

Get data from Google Sheets to Mergado

Some time ago, we showed you how to get data from Mergado to Google Sheets. Today we will show you the opposite way. It saves you a lot of time by using a CSV file to quickly import data to Mergado as you need it. Let’s take a look at two options.

| 2 minutes read

How to use Mergado

Import store’s CSV files via URL with the latest Mergado release

Are you also a user of Mergado who has been eagerly awaiting the feature of importing CSV data files into our platform? You can do this for several weeks using the new Data File Import rule. Starting this afternoon, you will also be able to add the data in this rule via the URL.

| 2 minutes read

Custom format — load any feed to Mergado

We implemented a brand new feature into Mergado called Custom format. In other words, a universal or user feed. It allows you to load any XML or CSV feed to Mergado and then edit and work with it.

| 3 minutes read