Expansion to the foreign markets is recently one of the most discussed topics in e‑commerce. Are you also serious about entering other markets? Get to know eMAGthe largest Romanian marketplace that will help you to reach Bulgarian, Hungarian, and Polish customers.

Expansion to the foreign markets is recently one of the most discussed topics in e‑commerce. Are you also serious about entering other markets? Get to know eMAGthe largest Romanian marketplace that will help you to reach Bulgarian, Hungarian, and Polish customers.

eMAG – the largest Romanian marketplace

eMAG started as an online store offering computers and office items. During its existence, it has added products from the categories of electronics, cosmetics, sports equipment, books, music, movies, home and garden, and many others. Last year in Romania, in cooperation with a local supermarket chain, he started his online supermarket, offering food, cosmetics, and household goods. With 44 million visits per month, eMAG is currently showing 50% year-on-year growth.

With eMAG you will also advertise in Bulgaria, Hungary and Poland

In addition to dominating the domestic position in recent years, eMAG successfully entered the Bulgarian and Hungarian markets. There are 36 million online customers having access to its services. A few weeks ago, he expanded his services to Poland by joining one of the largest local online stores. Thanks to this new segment, you will reach more than 23 million customers.

Advantage of the International Marketplace Network

In September 2019, eMAG teamed up with Real.de, Cdiscount in France, and Italian ePrice to launch the International Marketplace Network project. This joint venture works as a retail online platform that promotes cross-border e‑commerce. IMN provides access to all connected marketplaces.

The network offers access to more than 230 million European customers through approximately 30,000 active marketers. Signing up at IMN gives you access to all connected marketplaces.

Use Mergado

Set your advertising for both domestic and international platforms from one place. In Mergado, you create a precise environment from which you effectively manage your online stores. We have also started to support the eMAG format. You just need to customize the feed to its specifications.


Stop thinking about expansion to the foreign markets and realize it. Choosing the right advertising channels and tools will increase your chances of successful entry into European markets. For more useful information, we recommend reading the eCommerce Tips category.

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Lukáš Horák

Lukáš takes care of most of the Czech and English communication in Mergado. Through blogs, e‑mail, and social networks, he regularly supplies readers with e‑commerce news and news and tips from Mergado. In his time off, he enjoys simple things like badminton, digging the hidden gems of the 80’s, and seafood served with red wine.